Structured. Focused. Successful.
We are real estate investors and operators in the hospitality industry.
Rethinking sustainable hotel concepts: from strategic acquisition to modern guest services - we create innovative and successful solutions.
360° Hotel Strategy
We offer a holistic concept: from strategic acquisition to creative realignment and operational management. Our approach combines modern technologies, innovative service ideas and sustainable concepts to not only reposition hotels, but also to manage them successfully in the long term.
About
SB Real
We are an independent, well-connected company specializing in the development and implementation of modern hotel concepts. By maintaining complete control over all project phases, we ensure sustainable success and profit directly from the revenue generated.
Our new favourite rooms in Bad Reichenhall
08/2026 - Our new rooms at Galerie Hotel are ready! We’ve completely reimagined the spaces....
News + Insights
Quality in full bloom
07/2026 - In summer, "das zellersee" reveals a particularly special side of itself....
Final Countdown to the Opening of the Galerie Hotel
06/2026 - The final weeks leading up to the completion of a hotel project are often the most exciting and..
SB Real Hotels
Acquisition Of Your Hotel
- Joint evaluation of the possibilities
- Consideration of your individual needs
- Quick & discreet processing
- Focus on the long-term preservation of the property
With a clear focus on long-term value retention, we offer efficient, discreet and individually tailored processing for the purchase of hotels and hotel projects. Together, we evaluate potential and develop solutions that meet your requirements.
